From 11th to 14th November, Marrakech will be hosting the Pure life experiences exhibition for the 5th year running. The exhibition is focused on facilitating business encounters in the tourist industry’s luxury-travel niche market. A major event in the luxury tourist industry which annually brings together the best and most influential travel agencies from around the world specialising in this particular type of tourism. Made-to-measure travel specialists present the best experiences available via unforgettable holidays: villas, charming hotels, hotel & spa boutiques, adventure holidays and top quality gastronomic & cultural escapades to Marrakech. The city is ideal for this service and currently features among the highly selective Club of 40 holiday locations, the most sought-after sites for high-flyers, rated by British magazine Business Insider 2013.